How to find and interpret financial insights that really drive growth
- E229
- 34:40
- February 23rd 2022
Rob is an entrepreneur and founder of Insight Matters, which provides financial reporting & analysis to small & mid-sized consultancies and agencies because they deserve the same insights as corporate CEOs.
Rob started his career in the corporate world full of management meetings and delegated responsibilities. He quickly shifted to entrepreneurship, but after running several ventures across the globe, he realized he had the skills to better serve small entrepreneurs.
In this episode, he shares how we can find and interpret powerful financial insights that drive growth. Insights he shares include:
- Numbers are the sexy side of the business and how to read financial statements
- Why most entrepreneurs don’t pay enough attention to their finances
- How to read financial statements to get the data that you need
- The data that business owners often miss out
- Getting the right level of detail in bookkeeping
- Why business owners should not be doing the books
- Important things that business owners should check in their books
- How to hire an external bookkeeper that knows how to ask questions
- The growth of your business relies on the way you handle bookkeeping
- How to read financial statements and analyze your revenue before bringing in new costs to your business
- It’s okay to be ambitious but always plan for the worst-case scenario
- How your staff cost ratio impacts your business’ revenue
- Why prioritize cash flow over your revenue and profit
- and much much more ...
Predictable B2B Success
The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.
In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.
Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.
If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com