How to hire fractional executives to quickly scale business growth artwork
Predictable B2B Success

How to hire fractional executives to quickly scale business growth

  • E175
  • 41:58
  • August 18th 2021

In this episode, Kristen McAlister, co-owner of Cerius Executives and author of "How I Fired my Boss and Made More Money", shares with us her 10+ years of experience leveraging fractional executives/interim leadership to help companies grow.

She discusses who interim or fractional executives are and how to hire fractional executives to quickly scale business growth. Insights she shares include:

  • Are CEO's trying to do too many things
  • Why interim and fractional roles are on the rise
  • What is a fractional executive
  • Why use fractional executives
  • How you can benefit from fractional executives to regain strategic vision in your company and expand your horizons.
  • Why do people become interim or fractional executives
  • How to address growth and scaling a business
  • What are the benefits of a fractional executive
  • Interim versus fractional roles
  • How best to manage dynamics between your permanent staff and interim executives. 
  • and much much more ...

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com