How to inspire creativity at the workplace to drive business growth artwork
Predictable B2B Success

How to inspire creativity at the workplace to drive business growth

  • E134
  • 49:22
  • March 24th 2021

In this episode, Kiirsten May and Alex Varricchio co-founders of UpHouse, a marketing agency that elevates in-house teams and their brands, share their insights and perspectives on fostering creativity at the workplace. Insights they share include:

  • What is creative thinking
  • Why is it an issue in most organizations
  • How to best go about fostering creativity at the workplace
  • What are the benefits of creative thinking
  • A framework you can use to foster creativity at the workplace
  • Why people in organizations need distance for creative thinking
  • Why create distance from people on your team
  • Why create distance from the process
  • Why create distance from industry
  • and much more...

Discover more at https://www.sproutworth.com/how-to-inspire-creativity-at-the-workplace

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com