How to triple your revenue via powerful paid advertising campaigns artwork
Predictable B2B Success

How to triple your revenue via powerful paid advertising campaigns

  • E231
  • 53:31
  • March 2nd 2022

Guy Rozman is an online advertising professional and for over 10 years, I have been working with some of Israel's fastest-growing startups like Fiverr, Yotpo, and Outbrain leading them to do just one thing--grow their revenues with high-impact digital advertising campaigns.

He has recently founded Mediaflowzz, which is a boutique online advertising agency that lives and breathes performance marketing. He and his team get excited about nerdy, cutting-edge digital advertising tech. 

In this episode, he shares his experiences to show us how we can triple our revenues via powerful highly targeted paid advertising campaigns. Insights he shares include:

  • Why you can't measure PPC campaigns in a vacuum
  • the two variables B2B companies need to look at to determine whether a prospect could be a good client
  • How to get data faster without wasting resources to inform future campaigns
  • Why copywriting is so important for your PPC campaign
  • The real way to measure the impact of your PPC campaign (most companies don’t have a clue)
  • How best to determine your value proposition for your ad campaigns
  • How to best stand out in saturated marketplaces
  • How to harness the power of PPC campaigns for ABM
  • The platform that offers the best targeting capabilities for the B2B space.
  • Examples of companies that we can learn from
  • and much much more ...

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com