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How to use a product-market fit framework to boost growth
Predictable B2B Success
How to use a product-market fit framework to boost growth
08/09/202052:48
Episode Info

In this episode, Luke Szyrmer, an innovation consultant and author of the bestseller - Launch Tomorrow: Take Your Product, Startup, or Business From Idea to Launch in One Day shares how to How to use a product-market fit framework to boost growth. Insights he shares include:

  • How to find product-market fit
  • Luke's product-market fit framework
  • How Luke's product-market fit framework differs from the lean product process
  • Why achieve product-market message fit as opposed to product-market fit
  • Why we also need to ensure product-owner fit
  • How does the hero canvas help understand the customer mindset
  • What framework can we use to ensure product-market message fit
  • How to prioritize our sources of validation
  • How to clearly identify our buying audience and offer in order to launch to success
  • and much more
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