How to use digital marketing analytics for the best growth results
- E8
- 33:08
- August 14th 2019
In this episode Emma Lo Russo, CEO of Digivizer shares how we can tackle global growth challenges with a data driven yet people centric approach. Insights include:
- Emma's perspective on why businesses need to take a data-backed approach to strategy.
- The need to associate numbers with individuals to better tell their stories.
- How privacy and GDPR laws impact the collection of data.
- How Digivizer builds relationships with their customers at scale.
- Why a people strategy is essential for global business growth.
Predictable B2B Success
The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.
In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.
Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.
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