How to use influencer video marketing to boost business growth
- E44
- 47:50
- April 22nd 2020
In this episode, Daniel Glickman, CMO of wave.video, an innovative video solution for creators and small businesses and author of two books - Personalize This and Disrupt That, shares how we can use influencer video marketing to boost business growth. Insights he shares include:
- What has fueled wave.video’s growth in the past few years
- Why startups and established companies should use influencer video marketing in their growth strategy
- Why influencer video marketing is perfect for brand growth
- What holds people back form using influencer video marketing
- How to incorporate agility in your influencer video marketing strategy
- The essentials to a well develop influencer video marketing strategy
- The best ways to bring a potential influencer onboard and develop a campaign
- Can influencer video marketing disrupt a marketplace
- Should influencer video marketing and content be created for all parts of a marketing funnel?
- What we need to add to videos we create to tap into the audience’s interest and emotions
- Can influencer video marketing make a difference to retention rates
- The pitfalls that companies should avoid as they develop influencer marketing campaigns
- Influencer marketing trends to look out for
- and much more
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