How to use process science to drive business growth and digitization
- E416
- 39:57
- February 7th 2024
In this episode of Predictable B2B Success, we dive into process science with Sam Drauschak, co-founder and chief process scientist at Truvle. With over a decade of experience in management consulting and expertise in integrating knowledge from different domains, Sam shares insights on how businesses can leverage process science to achieve sustainable success. We explore the significance of process management roles, the impact of COVID and digitalization on work practices, and the role of process science in creating value for customers.
Discover how Sam's Truvle mapping language revolutionizes process mapping and addresses the lack of a standard human-centric process language. As we unravel the misconceptions about processes and automation, Sam sheds light on the transformative potential of process science in a digital world.
Join us as Sam Drauschak delves into the essential role of process science in helping businesses create value, navigate the shift to process science, and establish a standard process language for data-driven analysis. Tune in to better understand process science and its relevance in achieving predictable B2B success.
Some areas we explore in this episode include:
- The role and impact of process science in business
- The development and utilization of the Truvle mapping language
- Integration of process science for successful organizational change
- The impact of process science on creating a customer-centric operating model
- The importance of process skillsets at the executive level
- The future of process management in the wake of COVID and digitalization
- Areas of process science that are often overlooked
- The broad and encompassing nature of processes in business
- Misconceptions about process science and its role in businesses
- Automation and digitization's influence on process work
- And much, much more ...
Predictable B2B Success
If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you.
Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond.
Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest problem in funded B2B tech: turning chaotic, unpredictable growth into something structural, a system that holds under investor pressure, market shifts, and scale.
What you will walk away with every episode:
- Operating frameworks for building predictable revenue pipelines
- Real playbooks from founders who have scaled B2B companies from seed to Series C and beyond
- GTM, RevOps, demand generation, and category design insights built for C-suite decisions, not marketing teams
- Strategies that compound across your organisation, not one-off tactics that fade
Why 500+ episodes and a 5.0-star rating?
This is not a show about inspiration. It is a show about operating clarity. Every guest is chosen because they have built systems in sales, content, community, product, or customer success that made revenue predictable. After 500+ episodes, the patterns are unmistakable. This archive is your competitive advantage.
Trusted by founders and CEOs at bootstrapped and funded B2B tech companies across SaaS, cleantech, AI, and enterprise software.
Rated 5.0 stars on Apple Podcasts. Ranked top 5 B2B podcast by Feedspot (2026). 500+ episodes since 2020.
Subscribe now and get a new episode every week, turning your revenue from a moving target into a scalable system.
Show notes, frameworks, and transcripts: sproutworth.com Subscribe to The Inclined, the weekly newsletter for funded B2B tech CEOs: sproutworth.com/newsletter Connect with Vinay Koshy on LinkedIn: linkedin.com/in/vinaykoshy