How to use the hybrid work model to transform your business growth
- E186
- 46:03
- September 25th 2021
Kelly Gratz is the CEO of g2o and brings together under her leadership all the elements that make g2o Ohio's largest digital experience agency.
g2o blends expertise in data, experience research and design, and technology to help organizations turn their digital and customer experience goals into tangible outcomes.
Kelly has had extensive experience as CEO and president of multiple technologies, digital, and healthcare companies.
In this episode, Kelly shares her experiences with leading her organization to a hybrid work model and how to use the hybrid work model to transform your business growth. Insights she shares include:
- What is a hybrid work model
- Why is it such a prevalent issue today for businesses
- Is strategy enough or is there more to be done to support a hybrid work model
- Are companies using the bait-and-switch trick to get people on board initially and then reverting work policy
- Does today's work model entail a change in culture
- How to address perceptions of invasive surveillance
- How to prevent a two-tier class system developing in the company
- How to address turnover and pay issues How to address managers' misconceptions
- How to develop empathy for the reality of dealing with issues in peoples lives
- How to address security issues
- and much much more ...
Predictable B2B Success
The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.
In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.
Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.
If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com