Leveraging strengths, embracing change and personal growth: How to create predictable B2B business growth with insights from Lynn Christian artwork
Predictable B2B Success

Leveraging strengths, embracing change and personal growth: How to create predictable B2B business growth with insights from Lynn Christian

  • E380
  • 44:44
  • August 12th 2023

Welcome back to another episode of "Predictable B2B Success"! In today's episode, an incredible guest joins us - Lyn Christian, a master-certified coach, bestselling author, and renowned speaker. Get ready for an insightful conversation as Lyn takes us on a journey toward personal and professional growth like never before.

Have you ever wondered what it truly takes to succeed in business? Well, Lyn is here to enlighten us with her wisdom and expertise. She shares invaluable insights on leveraging strengths, avoiding burnout, and cultivating effective communication strategies.

But that's not all! Lyn introduces us to "pseudo strengths" and how they can unknowingly drain and deplete individuals. Plus, she delves into the power of listening to diverse voices, the art of decision-making, and the importance of creating a safe space for vulnerability.

And if you thought that was intriguing, wait until you hear about Lyn's transformative book, which serves as a year's worth of life coaching in book form! Discover the "Salt of your Soul" and unlock your true identity as Lyn guides us through this enlightening process.

So grab your headphones, get ready to embark on a journey of growth and development, and join us on this episode of "Predictable B2B Success" with our extraordinary guest, Lyn Christian.

Some areas we explore in this episode include:

  • Leveraging strengths and mitigating weaknesses in business
  • Understanding and avoiding pseudo strengths
  • Broadening the number of people leaders listen to
  • Using the DISC assessment for understanding communication patterns
  • Balancing biases toward results or quality in decision-making
  • Cognitive dissonance and decision-making
  • The importance of good decision-making for leadership success
  • Lyn Christian's career journey and transition to coaching
  • Creating a safe space and using language around emotions for leaders
  • Lyn Christian's book and the concept of the "salt of your soul" for personal growth
  • And much, much more.

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com