How Building a Community Can Drive Growth artwork
ProductLed Podcast

How Building a Community Can Drive Growth

  • E90
  • 32:19
  • November 8th 2021

Lloyed Lobo is the co-founder and president of Boast.AI, a fintech platform that helps companies identify, claim, and finance R&D tax credits and government incentives. In this episode, he shares how the Traction community came to be. He then weighs in on community-led growth and the value of making an impact. He also goes into what Boast.AI has to offer and the different phases of product-led, sharing advice for early founders.


Show Notes

[03:02] About Lloyed’s background and the philosophy behind Boast.AI and Traction

[08:20] The company’s big vision

[10:58] The 2 things that transcend companies

[11:28] How to measure impact

[14:12] Build a community and you won’t become a commodity

[16:25] How Boast.AI evolved from a sales-led model

[21:35] What Lloyed learned from the different phases that the company went through

[27:22] Why you shouldn’t do things that scale

[29:00] Lloyed’s advice on transitioning from sales-led to product-led


About Lloyed Lobo

After graduating with a degree in software engineering, Lloyed Lobo went into product and growth while working for a few venture-backed companies. He co-founded Boast.AI with his college friend, Alex Popa. He co-founded Traction as a non-profit initiative with his friend Ray Walia, CEO of Launch Academy to provide resources to help innovators become successful.


Links 

eWebinar

MixMax

Contentfly

Slack

Dropbox

HubSpot


Profile

Boast

Traction Community

Traction YouTube

ProductLed Podcast

The ProductLed Podcast is a weekly interview series with both product-led growth leaders and practitioners who have real knowledge to share on what it takes to use their product to grow a business.