How to Write the Perfect PLG Homepage in Less Than 15 Minutes (Leveraging AI) artwork
ProductLed Podcast

How to Write the Perfect PLG Homepage in Less Than 15 Minutes (Leveraging AI)

  • E263
  • 17:27
  • April 23rd 2025

In this episode, Wes Bush breaks down how to create a high-converting homepage for your product-led growth business. He shares a framework for crafting an irresistible offer that will help you become the obvious choice in your market and increase conversions by at least 10% with the same traffic.

Key Takeaways:

[00:01:08] Why a clear offer is critical

[00:04:00] The three components of an irresistible offer

[00:05:47] How PromoTix positioned against Eventbrite with a clear advantage

[00:07:17] The five essential components of a high-converting homepage

[00:12:24] Crafting a CTA that overcomes hesitation

[00:15:41] How to help visitors visualize the "aha moment" before signup

 Links & Resources

💼 Connect with Wes Bush on LinkedIn

🧠 Sign up for the ProductLed Newsletter

📘 Get the ProductLed Playbook


ProductLed Podcast

The ProductLed Podcast is a weekly interview series with both product-led growth leaders and practitioners who have real knowledge to share on what it takes to use their product to grow a business.