The Three Moats That Drive SaaS Companies to $10M+ Revenue artwork
ProductLed Podcast

The Three Moats That Drive SaaS Companies to $10M+ Revenue

  • E284
  • 23:23
  • September 27th 2025

Most SaaS founders struggle to break through the noise in an increasingly commoditized market. With everyone using the same cold email tools and personalization tactics, how do you actually stand out and scale to eight figures?

In this presentation from Founder's Summit (December 2024), Nathan Latka—who's deployed $180 million across 519 SaaS deals—reveals the three proven moats that separate $10M+ companies from the rest. These aren't theoretical frameworks; they're real playbooks with actual revenue data from companies that have cracked the code.

Key Highlights:

  • 02:57: The three moats that work best for the future
  • 06:14: Build social proof monuments 
  • 11:22: How Odoo undercuts Shopify 
  • 17:04: Turn free users into marketing armies
  • 16:01: The winning strategy

Resources:

💰 FounderPath 

📊 getlatka.com

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ProductLed Podcast

The ProductLed Podcast is a weekly interview series with both product-led growth leaders and practitioners who have real knowledge to share on what it takes to use their product to grow a business.