What the democratisation of artificial intelligence (AI) means for customer experience - Interview with Matthew Nolan of Pega artwork
Punk CX with Adrian Swinscoe

What the democratisation of artificial intelligence (AI) means for customer experience - Interview with Matthew Nolan of Pega

  • E384
  • 39:04
  • April 19th 2021

Today’s interview is with Matthew Nolan, the head of Product Marketing for the Decision Sciences division at Pegasystems, driving Pega's portfolio of marketing technology, decision management, and customer engagement solutions. Matthew joins me today to talk about the democratisation of artificial intelligence (AI), what that means, the benefits and risks associated with that and some practical advice for leaders and practitioners looking to improve the experience that they deliver to their customers.

This interview follows on from my recent interview – Enabling everyone to have the ability to understand the hidden stories in their data – Interview with Dr Derek Wang of Stratifyd — and is number 384 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

NOTE: A big thank you goes out to the folks at Pega for sponsoring my podcast this month.

It’s almost time for PegaWorld iNspire, the annual conference from Pegasystems. Join them online for free on May 4 from 9 a.m. – 11:30 a.m. Eastern Time (that’s 2 p.m. – 4:30 p.m. UK time) to learn how the world’s most impactful companies are driving digital transformation. They’ll have compelling keynotes, demos, and case studies in a highly interactive virtual format and a few surprises as well. Go to www.pegaworld.com to register for free and check out the full agenda. I’ve attended the last several PegaWorlds in person, and virtually, and I can’t recommend it highly enough, so go register today! That’s www.pegaworld.com

Punk CX with Adrian Swinscoe

An ongoing series of interviews where I, Adrian Swinscoe, interview leading entrepreneurs, leaders and thought leaders about how to deliver stand out customer experience and service.

Essentially, I'm looking for practical clues that will help you build a business that both customers and employees love.

Topics covered in the interviews include customer service, experience and engagement, employee experience and engagement, technology, adaptable and responsive organizations, high-performing teams and all such related issues.

Note: This podcast series was originally known as the RARE Business podcast but rebranded in late 2019 on the back of the publication of my latest book: Punk CX.