The digitization of the supply chain and it's impact on customer experience and sustainability - Interview with Sanjay Brahmawar of Software AG artwork
Punk CX with Adrian Swinscoe

The digitization of the supply chain and it's impact on customer experience and sustainability - Interview with Sanjay Brahmawar of Software AG

  • E435
  • 36:04
  • August 5th 2022

Today’s interview is with Sanjay Brahmawar, the CEO of Software AG, a software pioneer that is helping over 10,000 organisations worldwide connect people, departments, systems and devices through integration & APIs, IoT & analytics as well as business & IT transformation. Sanjay joins me today to talk about the supply chain problems that have been affecting many businesses in recent months, unstable consumer demand patterns, Internet of Things (IoT) and streaming analytics, sustainability, innovation and how brands should be responding.

This interview follows on from my recent interview – Creating a metaverse experience that helps veterans suffering from PTSD – Interview with Robert Bell of 2B3D – and is number 435 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Punk CX with Adrian Swinscoe

An ongoing series of interviews where I, Adrian Swinscoe, interview leading entrepreneurs, leaders and thought leaders about how to deliver stand out customer experience and service.

Essentially, I'm looking for practical clues that will help you build a business that both customers and employees love.

Topics covered in the interviews include customer service, experience and engagement, employee experience and engagement, technology, adaptable and responsive organizations, high-performing teams and all such related issues.

Note: This podcast series was originally known as the RARE Business podcast but rebranded in late 2019 on the back of the publication of my latest book: Punk CX.