Playing your way to a stand out customer experience - Interview with Sirte Pihlaja artwork
Punk CX with Adrian Swinscoe

Playing your way to a stand out customer experience - Interview with Sirte Pihlaja

  • E398
  • 53:42
  • August 5th 2021

Today’s interview is with Sirte Pihlaja, who is the CEO (Customer Experience Optimiser) of Shirute, the first customer experience agency in Finland as well as a Lego Serious Play® Facilitator amongst many other things. Sirte joins me today to talk about happiness, creativity, why we need more fun in our business and CX lives, Lego and some serious playing.

This interview follows on from my recent interview – We are all only one moment away from creating a hyper fan – Interview with James Dodkins of Pega — and is number 398 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Punk CX with Adrian Swinscoe

An ongoing series of interviews where I, Adrian Swinscoe, interview leading entrepreneurs, leaders and thought leaders about how to deliver stand out customer experience and service.

Essentially, I'm looking for practical clues that will help you build a business that both customers and employees love.

Topics covered in the interviews include customer service, experience and engagement, employee experience and engagement, technology, adaptable and responsive organizations, high-performing teams and all such related issues.

Note: This podcast series was originally known as the RARE Business podcast but rebranded in late 2019 on the back of the publication of my latest book: Punk CX.