Using analytics, decisioning and robotics to improve the employee and customer experience - Interview with Kerim Akgonul of Pega artwork
Punk CX: Customer Experience Insights with Adrian Swinscoe

Using analytics, decisioning and robotics to improve the employee and customer experience - Interview with Kerim Akgonul of Pega

  • E182
  • 26:06
  • December 7th 2019

Today’s interview is with Kerim Akgonul who is Senior Vice President of Products at Pega and is responsible for the company’s suite of Customer Relationship Management (CRM) applications. I had a chat with Kerim at their annual customer event: Pegaworld 2016to find out more about what they are up to, what makes them different and how they are fast becoming the big, new challenger in the CRM space.

This interview follows on from my recent interview – Your people know the best ways to improve your organisation – Interview with Cathy Brown of Engage For Success – and is number 182 in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate and delivering great service and experience to their customers.

Punk CX: Customer Experience Insights with Adrian Swinscoe

Adrian Swinscoe discusses customer experience and strategy with industry leaders in this engaging series about how to deliver a standout customer experience and service.

Topics covered in the interviews include customer service, customer experience, customer engagement, employee experience, employee engagement, technology, adaptable and responsive organizations, digital transformation, high-performing teams, how to best leverage artificial intelligence to drive better outcomes, other new technologies and related issues.

Essentially, Adrian is looking for practical clues and insights that will help you build a business that both customers and employees love.