What is a Chief Customer Officer: Interview with Vala Afshar of Enterasys artwork
Punk CX: Customer Experience Insights with Adrian Swinscoe

What is a Chief Customer Officer: Interview with Vala Afshar of Enterasys

  • E14
  • 30:27
  • January 5th 2020

This is the fourteenth in the series of interviews with business leaders in the ‘customer’ space, leading authors, thought leaders and general all round good guys and gals, that I think that you will find interesting and helpful in growing your businesses.

Previously, in Customer complaints are great, I spoke to Michael Hill of ComplaintsRGreat (complaintsrgreat.com), a business that specialises in helping businesses manage customer complaints better.

Today, I wanted to introduce you to Vala Afshar, Chief Customer Officer for Enterasys, who I connected with on Twitter after he spotted my post: What else can you do with customer testimonials? and retweeted it. Following that, I reached out to Vala being intrigues by his title: Chief Customer Officer and asked him if he'd like to be interviewed for the blog.

Punk CX: Customer Experience Insights with Adrian Swinscoe

Adrian Swinscoe discusses customer experience and strategy with industry leaders in this engaging series about how to deliver a standout customer experience and service.

Topics covered in the interviews include customer service, customer experience, customer engagement, employee experience, employee engagement, technology, adaptable and responsive organizations, digital transformation, high-performing teams, how to best leverage artificial intelligence to drive better outcomes, other new technologies and related issues.

Essentially, Adrian is looking for practical clues and insights that will help you build a business that both customers and employees love.