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Episode 26: How to use JBTD framework to do Better Marketing? artwork
SaaS Growth Whisperers With Johnozuysal

Episode 26: How to use JBTD framework to do Better Marketing?

  • S1E26
  • 25:26
  • December 4th 2021

A lot of marketers are still relying on guessing when it comes to decision making.

I always say that "guess marketing" is my go to tool for startup failure

Aggelos, Founder of Growth Sandwich will explain how he uses JBTD framework with his clients to remove the guesswork from the marketing

In this episode we talked about:

How can you create JBTD based GTM strategy?

How to fix your positioning with JBTD?

How can you use value gap analysis to fix your churn problem?

How do you properly design customer survey to understand the reasons behind the churn

SaaS Growth Whisperers With Johnozuysal

I’m John, former fitness model turned investment banker and now a full-time B2B SaaS geek

I entered the startup scene, as a co-founder replacement to 500Startups backed SaaS company. Over the years, I have built and led growth teams at various B2B SaaS companies, while mentoring others. I am always open for content collaboration and virtual coffee, you can reach out to me from:

LinkedIn: https://www.linkedin.com/in/john-ozuysal/

Email: [email protected]