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Episode 23: How Planable.io generates most of their inbound leads by publishing 1-2 articles per quarter? artwork
SaaS Growth Whisperers With Johnozuysal

Episode 23: How Planable.io generates most of their inbound leads by publishing 1-2 articles per quarter?

  • S1E23
  • 27:19
  • September 28th 2021

I hosted Miruna Dragomir - CMO of Planable and she talked about:

- How did the change in their content marketing strategy from volume-centric to intent-centric impact their lead generation?

- How did one data-based article help them to go viral?

- How do they plan their content marketing initiatives?

SaaS Growth Whisperers With Johnozuysal

I’m John, former fitness model turned investment banker and now a full-time B2B SaaS geek

I entered the startup scene, as a co-founder replacement to 500Startups backed SaaS company. Over the years, I have built and led growth teams at various B2B SaaS companies, while mentoring others. I am always open for content collaboration and virtual coffee, you can reach out to me from:

LinkedIn: https://www.linkedin.com/in/john-ozuysal/

Email: [email protected]