Brenton is a customer experience advocate, and New Zealand’s first ever accredited CX Specialist. He’s also a podcast host, and a creator of good music.
In the episode today, Brenton and I discuss;
- The empathic side of CX. Getting in touch with real feelings to create emotional connection with the individuals.
- The Customer Journey Map which is based on the dopamine reward pathway
- Getting customers from purely assessing mode to become advocates of our product
- Working choice vs expectations
- How cx is changing relative to Digital Transformation that the world is undergoing
- How people are becoming more and more outcome oriented when it comes to fulfilling our terminal desires
- How technology is bridging together the old world and the new world
Connect with Brenton
Linkedin - https://www.linkedin.com/in/brentonmwebber/detail/contact-info/
Twitter - https://twitter.com/halftimeorange2
Website - https://www.halftimeorange.co.nz/
Science of CX
CX Connoisseur, Steve Pappas, shares his insights on how to turn your customers into loyal brand ambassadors.
Known for his relentless pursuit of all things 'customer', Steve knows how to help your business and create experiences that customers respond to.
Listen to Steve's insights. Learn to grow and accelerate your business.
Learn more: www.scienceofcx.com