Karl Yaacoub: The Value Creation Process In Business artwork
Science of CX

Karl Yaacoub: The Value Creation Process In Business

  • S3E168
  • 46:25
  • November 30th 2022

Karl Yaacoub is a former private equity and investment banking professional. 

He is the author of The Game of Value Creation, in which he explains how blue chip companies and private equity investors approach value creation through governance, strategy, and finance. 

He is also the creator of The Game of Value Creation Training, an immersive digital transformation that leverages strategies used by private equity funds to enhance the valuation of the businesses they acquire and meet their target returns. 

Karl advises private businesses on ways to enhance their valuation by deploying, and implementing, the same strategies used by public companies and active investors. He has worked on deals and assignments in excess of USD 1bn around the world. 

He is a Chartered Financial Analyst (CFA®) and holds a Bachelor of Engineering (BE) in Electrical and Computer Engineering.


Key Takeaways

  • Key indicators that a business owner can take note of as a measure of his ability to offer true value to his customer’s needs
  • The 4-step path to creating value in companies, i.e right governance, a solid corporate strategy, proper allocation of resources, and a scalable leadership model
  • Strategies that a company can make use of to capture and store knowledge; thus making it possible for businesses to run flawlessly even after great talent has left
  • How Value creation plays into the equation of balancing the interests of the customers vs the interests of the investors
  • Inspecting value creation from two different lenses; companies that develop a product versus companies that sell services
  • How and why value creation perfectly fits into a company’s customer experience strategy


Connect with Karl

Website - https://www.ky-vc.com/ 

LinkedIn - https://www.linkedin.com/in/karl-yaacoub-cfa/ 

YouTube - https://www.youtube.com/channel/UC0_LAsxtgkdE8NXiunwVgIA 

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