Katie Robbert, CEO of Trust Insights
Join Ann Kraus and Katie Robbert as they discuss the world of AI, uncovering Katie's unique FOG framework (Find, Organize, Generate) for understanding artificial intelligence. Katie shares valuable insights on how companies and agencies often go wrong when adopting AI and introduces her 5P framework (Purpose, People, Process, Platform, Performance) to guide successful integration. Discover how AI can be a powerful tool when used strategically, and why understanding the "why" is crucial before diving into the "what." Join this conversation to gain a deeper understanding of AI's role in marketing and storytelling.
Simpli.fi TV
Simpli.fi TV provides opportunities to showcase leaders and doers in the marketing and advertising space, allowing them to share their insights, perspectives and unique stories. Interviews are brief (under 10 minutes), educational, and ideal for viewers wishing to learn from their peers.
Simpli.fi TV integrates news and trends from digital and marketing companies globally. Simpli.fi TV’s interviews feature trends in marketing, digital, programmatic, creative, connected TV, and the great people behind them. Simpli.fi TV works to be a real-time source of all things marketing from top companies around the globe.
Simpli.fi TV is sponsored by Simpli.fi, a leading provider of workflow software and programmatic solutions to advertising agencies and other media buying organizations.