Private Practice Marketing Plan: How do you know it's working?
- 15:20
- March 4th 2020
How do you know if your marketing plan is working?
I remember what it is like to be on the hamster wheel. Trying everything to see what sticks. Coffee dates, networking meetups, blogging, social media, website copy updates, directory listings, conferences....🤪
Truth is, you can get so busy that you forget the most important part of any marketing plan - the planning!
A true plan means you are intentional about the strategies you implement in your marketing AND those strategies must be measurable.
🌟And a plan that works is one that allows you to work with the clients that you know you can help, so they get great outcomes and you stay inspired doing the work you love. 🌟
Planning is not a day by day thing. We recommend our bootcampers to sit down quarterly and lay out everything. But in order to plan you have to analyze what has worked before.
Check out some measurements to take into consideration if you want to know how your marketing is working for your business.
You know your marketing plan is working if you have your ideal clients calling and you are doing great work that provides great outcomes..
Take the Private Practice Challenge today so you can provide better outcomes, have better income and make mental health care accessible. https://news.zynnyme.com/challenge/
Starting a Counseling Practice with Kelly + Miranda from ZynnyMe
Kelly Higdon and Miranda Palmer bring Master's Degrees in Psychology to real-world hands-on small business startup experience. They believe in bootstrapping, DIY, and creating a work/life balance that allows you to have a healthy, full life while you do it! If you are passionate about health and wellness and want to make a living doing what you love- this is the podcast for you. Kelly + Miranda are two trained psychotherapists who not only grew successful private practices that weren't dependent on insurance, they have worked with therapists all over the world to give them the information, strategies, mindset, skills, processes, and templates they need to create their own unique, successful private practice. Here they share the stories that often go untold of the process of starting, growing, and revamping a successful, sustainable private practice. Are you starting a therapy practice or counselling practice? Are you wondering how to set your fee, create a business plan, or what to expect from a private practice salary? Hear stories from other therapists about how they started. Learn what didn't work, what brought in clients, what slowed them down, and more. Real stories from real therapists just like you who were passionate about helping others and were able to create a business and a real salary helping people. We talk about the real issues and life circumstances that can get in the way, and that can help inspire: Economic recessions, partnerships went wrong, layoffs, marriages, divorces, pregnancies, certifications, unique niches, small towns, big cities, moves across the country and so much more. Learn and be inspired by amazing therapists just like you and learn more about who you are and what you need in private practice. Allow us to help you start private practice.