Disruptive Retail Technology: E-commerce Made Human Through Virtual Shopping and Brand Experience Innovation w/ Natasha Franzen of HERO (SAP.iO)
- S1E43
- 15:37
- November 2nd 2020
Experts predict that retail ecommerce sales will reach $4.13 trillion in 2020 and it is expected that mobile commerce will take a market share of e-commerce of 72.9% by 2021. As we enter the holiday season navigating COVID, retailers face unprecedented opportunities to reimagine brand experiences and bridge the storefront’s physical to digital continuum. While adapting an agile supply chain, increasing conversion rates, reducing wastes, including decreasing returns are front of mind, 1 company is transforming virtual shopping, where the online shopping experience is made human, again. Meet HERO (usehero.com).
In Episode 43, Sheri Hinish (SupplyChainQueen) joins Natasha Franzen, COO of HERO an SAP.iO Foundry superstar. With customers like Levis, Nike, Jonathan Adler, Herman Miller, Rag & Bone, and countless others, HERO is bringing next level human commerce to retail with conversational commerce to help stores unlock their competitive edge. Stores create 1 in 10 of the world’s jobs, more than any other sector. HERO exists to not only keep these stores and their employees at the heart of communities and the economy, but to empower them with the technology that unlocks their unique advantage over the e-commerce giants. Whether in-person, via text, chat or video, HERO is empowering store associates to thrive during COVID injecting gamification and the human layer into the store, complementing the convenience of online shopping, even during periods of low foot traffic.
To learn more about HERO, visit usehero.com or https://sap.io/ who is helping innovators inside and outside of SAP build products, find customers, and change industries.
Find us, connect, and explore at https://www.supplychainrevolution.com/ & https://www.supplychainqueen.com
Supply Chain Revolution
The Supply Chain Revolution podcast is a series focused on the latest trends and innovations in sustainability and supply chain management. The podcast is hosted by Sheri Hinish, also known as the Supply Chain Queen, who is a sustainability consultant and digital transformation expert, and features interviews with a wide range of supply chain professionals, thought leaders, and entrepreneurs.
The podcast covers a variety of topics related to the supply chain revolution, including digital transformation, sustainability, circular economy, diversity and inclusion, and emerging technologies such as artificial intelligence, blockchain, data analytics, and robotics. Each episode features in-depth discussions and insights from guests, providing a valuable resource for supply chain professionals looking to stay up-to-date on the latest trends and best practices in the field.
The Supply Chain Revolution podcast is known for its engaging and thought-provoking content, and has been featured in numerous publications and media outlets. It is a great resource for anyone interested in learning more about the rapidly evolving world of supply chain management, and for professionals seeking to improve their skills and stay ahead of the curve in this dynamic field.
Join podcast host, Sheri Hinish also called the Supply Chain Queen, and reimagine the future of how we interact with the world and business in the decade of our lives. In each episode, provocative points of view that challenge paradigms for progress are evangelized holding the SDGs, purpose, and diversity as a business imperative as a North Star. This is the TOP Supply Chain podcast unpacking the future of supply chain that explores shifts in generational, social, environmental, technological, and "the people side" of leading change in transformation.
The Supply Chain Revolution is the supply chain podcast that highlights progressive ideas that challenge the status quo, giving people access to insights, strategies, and tools to make better choices that shape critical aspects of their business and personal lives, building transformational change for a better, sustainable world.
This is the supply chain podcast for supply chain leaders, thinkers, dreamers, doers, learners, builders, and supply chain professionals who want to change the world using a different approach to traditional supply chain, leadership, circular economy, digital transformation, sustainability, diversity and inclusion, technology, strategy, and camaraderie to create new ways of working in the supply chain revolution. We are an inclusive group where all are welcomed and represented.
Learn more at http://www.supplychainqueen.com
The host Sheri Hinish believes supply chains can save the planet, save lives, and transform traditional business models. Recognized as 2022, 2021, 2020 & 2019 Supply & Demand Chain Executive "Pro to Know," a 2021 Top 100 Women in Supply Chain Award winner, and recipient of the 2020 Global Women Supply Chain Leaders Award, Sheri Hinish is a leading advocate, strategist, and influencer in supply chain, sustainability & the SDGs, leading with purpose, and change management in digital transformations. She is a Principal and Global Lead for Innovation + Ecosystem at EY and formally the Global Lead for Sustainability, Alliances, and Strategy at IBM.
Top Podcast Exploring #SupplyChain #Sustainability #CircularEconomy #Technology #Diversity and #Innovation
