How to Achieve Flexibility and Freedom in Your Agency, Without Losing Control artwork
The Agency Accelerator

How to Achieve Flexibility and Freedom in Your Agency, Without Losing Control

  • S2E84
  • 17:09
  • September 9th 2021

Let's face it, many of us started our own business because we're control freaks - we want to be in control! 

We may have worked for a business before where we didn't like the way they ran things or thought we could do it better. And that's often the catalyst to start our own business. 

But what happens when control comes at the expense of the flexibility and freedom that we hoped we would get when we started out on our own? 

In today's episode of The Agency Accelerator Podcast, I share my thoughts about achieving flexibility, freedom AND control, why creating a plan is so important and some of my own personal successes and failures in my entrepreneurial journey.

Also, I talk about the importance of efficiency in how you use your time, my future aspirations to work a 4-day work week, and how I am achieving this by hiring the right team.

Time Stamp

[1:56] Early struggles and challenges in my marketing career

[2:37] How to be in control of your own destiny

[3:01] What’s my belief about success and failure? 

[3:55] Tips in achieving flexibility, control, and freedom as an agency owner

[4:43] The importance of creating a plan

[5:11] Why you should start hiring (the right) people

[6:19] Three (3) ways on how you can spend your time

[7:25] The importance of having solid foundations in place

[8:01] How to focus on your marketing strategy

[8:34] Why I believe creating a succession plan is important

[9:59] What are my future aspirations

[12:26] How to work a 4-day quality work 

[13:21] How the pandemic removes roadblocks from our plans and stories

[14:05] Importance of delegation and having the right team

[15:15] Why you should always keep going back to the reason you started your business

Quotations

“I still believe that my successes are my successes, and my failures are my failures, and that's one of the reasons why I love running my own business.” - Rob Da Costa

“..If you're very intentional about your direction, you have much more chance of retaining control but also getting the flexibility and freedom in place as well.” - Rob Da Costa

“You have to put the infrastructure of the foundations in place to grow to the next level and then put the next set of foundations to grow to the next level again.” - Rob Da Costa

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Useful links mentioned in this episode:

The Agency Accelerator

Busy agency owners can have a hard time balancing delivering exceptional work with finding ideal new clients - all the while, ensuring the smooth running of their agency.

Every Thursday, join Rob Da Costa, agency owner and coach, as he explores the key topics that affect you and your agency. I share tools and ideas to aid your profitable growth as well as interview industry expert guests, who share their experiences of working in or with agencies just like yours.

Whether you are just starting out or running an established growing agency, whether you run an online or bricks & mortar agency, this is the podcast for you.

To learn more about Rob, his coaching and training, visit the website