In today's episode of the Agency Accelerator Podcast, I’m really excited to have this week's guest, Lucy Snell with me.
We’re talking everything to do with business development and some of the dos and don'ts of things you should and shouldn't be doing in your agency in 2021.
01:05 Lucy introduces herself and her background
05:22 Why business development is a longterm game
09:42 Trends that happened for agencies in 2020
12:31 The difference between an agency that really succeeded last year and an agency that has stumbled or even failed
16:34 Using email as a tool for business development
20:46 The ‘Client Service Hamster Wheel of Doom’
22:17 What agencies should be doing this year from a business development perspective
25:27 Finding things that work and engage with your target audience
27:50 Things that agencies should not be doing this year from a business development perspective
32:30 The ‘Mastermind Group Coaching’ programme
***BRAND NEW AGENCY TRAINING***
3 Sales Strategies That Work!
How to fill your pipeline with ideal leads in just 90-days
Save Your Seat here: https://buff.ly/3p6lmeG
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The Agency Accelerator
Busy agency owners can have a hard time balancing delivering exceptional work with finding ideal new clients - all the while, ensuring the smooth running of their agency.
Every 2nd Thursday, join Rob Da Costa, agency owner and coach, as he explores the key topics that affect you and your agency. I share tools and ideas to aid your profitable growth as well as interview industry expert guests, who share their experiences of working in or with agencies just like yours.
Whether you are just starting out or run an established growing agency, whether you run an online or bricks & mortar agency, this is the podcast for you.
To learn more about Rob, his coaching and training, visit the website