Did you swap your 9-5 job to work in your agency 24/7? This is the place many of us find ourselves in and if we are not careful, we not only end up working longer hours but also for a tougher boss!!
So let's dig into this in today's podcast and outline 8 strategies you MUST focus on to ensure this doesn't happen to you.
Time Stamp
[01:13] Info about my brand new free live masterclass: How to be the CEO of your agency rather than a lowly paid employee
[01:52] Why do most people start their own agency?
[02:26] The need for control
[03:15] Getting stuck on the Client Service Hamster Wheel of doom
[03:27] How an agency typical grows
[04:45] My journey as an agency owner
[06:36] Start with a clear business plan
[07:03] Hiring the best staff you can afford
[07:38] Invest time in developing your team to be great client managers
[08:06] Document your Standard Operating Procedures
[08:53] Why you should hire a marketing person rather than a business development exec
[09:32] Put a scalable repeatable marketing system in place
[10:32] Create a senior leadership team as soon as you can and delegate responsibilities to them
[11:22] Focus on your strengths - your ‘superpower’
[12:32] You don’t have to be tied to your business 24/7 - just implement the 8 steps outlined in this podcast
[12:50] Learn more in my free masterclass at dacostacoaching.co.uk/ceo-masterclass
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Useful links mentioned in this episode:
The Agency Accelerator
Busy agency owners can have a hard time balancing delivering exceptional work with finding ideal new clients - all the while, ensuring the smooth running of their agency.
Every Thursday, join Rob Da Costa, agency owner and coach, as he explores the key topics that affect you and your agency. I share tools and ideas to aid your profitable growth as well as interview industry expert guests, who share their experiences of working in or with agencies just like yours.
Whether you are just starting out or running an established growing agency, whether you run an online or bricks & mortar agency, this is the podcast for you.
To learn more about Rob, his coaching and training, visit the website