Ten Strategies for Managing Cash Flow in a Scaling Business
- S2E77
- 54:17
- January 13th 2025
“If you have a business model that is profitable and you have identified, why am I in a cash flow problem? Do not go throwing good money at a bad problem because it's only going to get worse and that hole is just going to keep getting deeper and deeper for you.”
- Andrea Jenson
Welcome to a brand new episode of the Cash Flow CFO Podcast. Join me for this presentation I gave on cash flow management for scaling businesses. We dive into ten actionable strategies that will help you anticipate and manage cash inflows and outflows effectively. From professional services to retail and coaching, I discuss challenges like late supplier payments, maxed-out credit lines, and missing growth opportunities due to cash shortages. If you’ve been feeling the squeeze, don’t worry—you’re not alone, and there are solutions!
Join us to learn the whole story!
“If you feel like you need to hire more team because you can't deliver on what you're selling, then that tells me you've got a pricing issue because you should have plenty of money if the sales are humming along.”
- Andrea Jenson
Looking Forward Not Backward
I highlight the importance of having a cash flow forecast to fill the void between your profit and bank balance. This tool helps you anticipate shortfalls by tracking all cash activities, including debt servicing and equity draws, and is essential for managing seasonality in your business. We also discuss ways to enhance cash inflows by invoicing promptly, improving collections, and offering incentives to encourage early payments.
Keep Your Cash
We explore strategies to slow down outflows, such as negotiating with vendors, prioritizing expenses, and conducting regular reviews of subscriptions and services. For businesses with inventory, adopting a just-in-time model can free up cash tied to unused stock. I also share how to boost profit margins by optimizing pricing, negotiating supplier rates, and finding efficiencies in delivering your products or services.
Bridge the Gap
We talk about personnel management during cash flow crunches, such as delaying hiring and optimizing existing team utilization. I touch on financing options, like lines of credit, but only when your business model is profitable and you’ve identified the root cause of cash flow issues. Remember, with the right tools and strategies, you can confidently navigate cash flow challenges and position your business for sustainable growth.
“…you either need to increase your prices or you need to find a cheaper way to deliver on what it is you're selling.”
- Andrea Jenson
Want to get in touch with Andrea Jenson?
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The Cash Flow CFO Podcast
Hey everybody, welcome to The Cash Flow CFO podcast, the show that explores the financial side of running a business for people who want to maximize profitability and scale with confidence.
If you want to make smart financial decisions based on data and put more of your hard-earned profits into your pocket, this is the podcast for you.
The Cash Flow CFO Podcast is brought to you by The Cash Flow CFO. Did you know that, on average, business owners have up to 84% of their personal net worth tied up in their business? Our team of virtual CPAs and CFOs, as well as accounting and bookkeeping experts empower business owners just like you to make big leaps that help them maximize profitability and scale with confidence.
Visit thecashflowcfo.com for more information, and thank you for listening.