Let's Get Visible with Sapna Pieroux of Innervisions ID artwork
The Clientside Podcast

Let's Get Visible with Sapna Pieroux of Innervisions ID

  • S2E2
  • 45:26
  • April 7th 2020

Andrew Armitage talks to designer, author, speaker and mentor, Sapna Pieroux about her 6-step branding process that she explains in her new book, Let's Get Visible! The book has been a number 1 best-selling title in four Amazon categories and promises to help you gain brand clarity, stand out in your industry and supercharge your business growth.

In this episode we talk about Sapna's career that has included advertising across a range of media, including radio, print and events, before moving on to talk about her own VISION process that she works through with her clients. She explains how your own personal values need to be articulated through your brand, and why simply getting a new logo won't cut it in an age where people don't have the time to think about trying to work out what you stand for.

The Clientside Podcast

The Clientside podcast is a regular discussion show hosted by digital agency founder and best-selling author Andrew Armitage. Each episode offers insights and discussion for those working “clientside” to expand their knowledge of digital marketing, strengthening the impact they can have in their job roles.

The Clientside Podcast was created by Andrew because he wanted to capture some of the conversations he found himself having with clients on an almost daily basis. It’s clear that not every in-house marketer has the same opportunities to develop their skills, but being surrounded by fast-paced change makes it more important than ever to stay on top of new trends and technology in digital marketing.

If you’d like to appear as a guest on the show, we’d love to hear from you. Please send an email to [email protected] with details of a topic you’d love to talk about and the benefits that our audience would get from it.