Paul Jew: Proving ROI – The ACDC System for Video Marketing Success
- E15
- 31:49
- June 17th 2025
In this episode, Mike Kepka sits down with Paul Jew —the driving force behind Moji Cinema in Albuquerque, New Mexico— to unpack a textbook example of results-driven video strategy. Paul, who transitioned from still photography to video, shares how his agency uses the ACDC system (Awareness, Consideration, Decision) to deliver dramatic ROI for clients. Paul Jew shares a case study where his video strategy made 2 million dollars in annual revenue for a new school, proving that when the right strategy is in place, the sky is the limit. Discover how they track engagement, convert viewers into customers, and achieve a "magical" 40x return on video investment.
🔗 Connect with Mike:
🌎 kepkahouse.com
💼 linkedin.com/in/mike-kepka-91721751
📸 instagram.com/kepka
🔗 Connect with Paul Jew:
🌎 http://mojicinema.com
💼 linkedin.com/in/paul-jew-bba2346
💬 What’s your biggest challenge in proving video marketing ROI? Drop a comment below!
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#VideoMarketing #ContentStrategy #ROIDrivenVideo
The Curious Creative
Join host Mike Kepka a.k.a. The Curious Create on an episodic journey with emerging businesses and marketing leaders as they uncover the hidden gems behind video strategies and analytics that propel brands to new heights.