Episode #210 with Matt Wilson | Silverback Marketing
- S2E210
- 26:56
- December 15th 2020
Matt is the Account Director at SilverBack Advertising, a full-service marketing agency with a focus in the automotive vertical. Matt’s role centers around Silverback’s proprietary OTT platform called Data Fusion Marketing and the agency’s relationship with dealers and partner agencies. Prior to that Matt was the Marketing Director for a group of Nissan stores in the Northeast and spent 15 years in the radio industry, first in Promotions and Marketing, and then as an on-air host and program director.
Matt is also the host of ‘Mostly Automotive Marketing with Matt Wilson’ a podcast all about automotive marketing. Mostly. You can listen on any podcast platform and follow Matt on social media for the latest episodes and info.
Find Matt @
https://www.linkedin.com/in/mattwilsonmarketing/
KEY TAKEAWAYS
Leveraging OTT Platforms
Taking a high level overview of OTT Platforms and providing insight on how to leverage them in your digital marketing whether it is B2B or B2C
ABOUT THE HOST
Brandon Dietrich is a principal at Social Assurance Media, a full-service online marketing company that helps you use online marketing to drive sales.
We developed The Digital Marketing Blueprint as a resource exclusively for Owner/Operators and Marketing Teams alike specifically in the B2B space.
We are committed to making this platform a resource to help you with campaign ideas, tools, templates, techniques, training, free software and so much more.
CONNECT WITH US
LinkedIn: https://www.linkedin.com/in/bdietrich/
Facebook Page: https://www.facebook.com/brandon.dietrich2
Social Assurance Media Facebook Page: https://www.facebook.com/SocialAssuranceMedia/
Social Assurance Media Official Website: https://socialassurancemedia.com
My Official Website: http://brandondietrich.com
The Digital Marketing Blueprint
The Digital Marketing Blueprint is a weekly show that owner/operators and marketing teams alike reference when understanding how to apply Digital Marketing in b2b organizations.
We aim to help you structure all of your online marketing programs in an efficient manner that will not be a drain on your organization.
We developed this resource exclusively for Owner/Operators and Marketing Teams alike specifically in the B2B space. Yes, many of these tactics can be applied successfully in B2C as well, however this is developed specifically for you and by you.
We are committed to making this platform a resource to help you with campaign ideas, tools, templates, techniques, trainings, free software and so much more.