How a One-Man Recruiter Closed 22 Executive Searches by Doing What Others Won’t artwork
The Elite Recruiter Podcast

How a One-Man Recruiter Closed 22 Executive Searches by Doing What Others Won’t

  • S1E284
  • 1:06:48
  • December 11th 2025

🔥 SHOW NOTES — The Elite Recruiter Podcast

Episode Title: How a One-Man Recruiter Closed 22 Executive Searches by Doing What Others Won’t

1. EPISODE HOOK

Most recruiters overcomplicate this business. Craig Picken built a multi-seven-figure executive search practice by doing the opposite—and he did it as a one-man army. This episode reveals how.

2. WHY THIS EPISODE MATTERS

If you're tired of inconsistent billings, weak client relationships, or low-margin searches, this conversation will change how you operate. Craig shares the simple—but uncomfortable—moves that helped him win 22 retained searches and become the go-to recruiter in his niche.

3. WHAT YOU’LL LEARN

• The niche strategy Craig used to dominate aviation & aerospace

• How he wins CEO/COO/CFO searches without going through HR

• His “dartboard framework” for mapping decision-makers

• The mindset shift that fixes most BD problems

• The one move that closes more searches: “get on the plane”

• How podcasting attracts PE firms + high-value clients

• The truth about counteroffers, burnout, and why simple beats sophisticated

4. ABOUT THE GUEST

Craig Picken is a leading executive recruiter in aviation & aerospace. As a one-man boutique firm, he's built a reputation for elite placements and is trusted by CEOs and private equity leaders across the industry.

5. EXTENDED VALUE TEASE

Imagine knowing exactly who to call, how to speak their language, and how to position yourself as the only recruiter worth hiring. Imagine landing higher-margin searches, working directly with decision-makers, and becoming the recognized expert in your niche. That’s the transformation this episode delivers.

6. LISTEN NOW CTA

Want to become the recruiter clients seek out—not the one begging for job orders? Hit play.

7. TIMESTAMP HIGHLIGHTS

00:03:03 — From Navy aviator → elite recruiter

00:07:04 — The moment that pushed him into search

00:12:24 — Punching above your weight early

00:15:04 — What to decline and why it matters

00:16:48 — How writing + podcasting built authority

00:21:16 — Turning podcast episodes into placements

00:24:12 — Craig’s “dartboard” org-mapping system

00:28:29 — Conference strategy that fuels his pipeline

00:29:52 — Why flying out closes more searches

00:37:40 — The Saturday that cost six figures

00:41:37 — Why recruiters overcomplicate everything

00:43:46 — How he structures retained fees

00:52:15 — The question recruiters should ask

01:02:46 — If you're afraid to call CEOs, this isn’t your business

8. SPONSORS

🚀 Atlas – AI-first ATS & CRM

Try it free or book a demo → https://recruitwithatlas.com

🌐 Recruiters Websites (10% off)

Mention Elite Recruiter Podcast → https://recruiterswebsites.com/

9. SUMMIT + COMMUNITY

🎯 2026 Sales and BD Recruiter Summit

https://bd-sales-recruiter-2026.heysummit.com/

💼 Join the Elite Recruiter Community

https://elite-recruiters.circle.so/checkout/elite-recruiter-community

10. TOOLS & LINKS

PeopleGPT → https://juicebox.ai/?via=b6912d

Talin AI → https://app.talin.ai/signup?via=recruiter

Pin → https://www.pin.com/

Email list → https://eliterecruiterpodcast.beehiiv.com/subscribe

YouTube → https://youtu.be/RaLZYpvQRkM

Craig on LinkedIn → https://www.linkedin.com/in/craigpicken/

Host: http://www.selectsourcesolutions.com/

Ben LinkedIn → https://www.linkedin.com/in/benjaminmena/

Ben Instagram → https://www.instagram.com/benlmena/

The Elite Recruiter Podcast

The Elite Recruiter Podcast is the number one podcast for recruiting professionals.

This is where the top recruiters share: How they got there. What kind of work did it take. Tips, Tools, and Tricks. The Mindset needed to get them to where they are. What they are doing with their success. Goals and visions for the future. So please join me on this journey as I interview some of the best in our industry.

Benjamin Mena

The Elite Recruiter Podcast Host

https://www.eliterecruiterpodcast.com/

Meet the Hosts

Benjamin Mena avatar
Benjamin Mena
Host

Benjamin Mena is the founder of Select Source Solutions and the host of The Elite Recruiter Podcast — one of the top global podcasts for agency and executive recruiters. With over a decade of experience placing top talent in the government contracting (GovCon) and cleared space, Ben brings a no-BS approach to the business of recruiting.

Each week, he interviews high-performing recruiters, agency owners, and industry innovators to uncover the real stories behind their success. From six-figure solo producers to million-dollar billers and AI-powered solopreneurs, Ben’s mission is simple: help recruiters level up their careers and businesses through actionable insights, raw conversations, and a community of like-minded professionals.

Based between the U.S. and Bordeaux, France, Ben is also a dad, summit host, and advocate for the future of AI-powered recruiting.