
Mastering The Art of Relevance as a Modern Day Recruiter with Donnie Gupton
- S1E113
- 1:00:57
- December 14th 2023
Mastering The Art of Relevance as a Modern Day Recruiter with Donnie Gupton
In this episode of The Elite Recruiter Podcast, our host Benjamin Mena dives deep into the world of modern recruiting with the highly accomplished Donnie Gupton. As the discussion unfolds, they emphasize the importance of understanding one's target market and client avatar for success in the industry. Donnie shares valuable insights on the significance of commitment, self-belief, and cutting out external distractions as crucial attributes for a successful recruiter.
Listeners are treated to impactful book recommendations from Donnie Gupton, including "Think and Grow Rich" and "Traction," which he emphasizes as essential for developing a winning mindset and business acumen. Benjamin and Donnie candidly recount their experiences as college athletes, shedding light on the challenges they faced and the lessons learned that proved instrumental in their professional journeys.
The conversation takes a deep dive into the challenges recruiters face in marketing, with a focus on standing out authentically in the crowded market. Donnie Gupton succinctly outlines the shift from outbound to inbound lead generation in recruiting, offering practical strategies for targeting specific clients and understanding their needs. With actionable insights and real-world examples, this episode unlocks the secrets to mastering the art of relevance as a modern-day recruiter.
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https://your-best-year-yet.heysummit.com/
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Donnie Gupton LinkedIn: https://www.linkedin.com/in/donnie-gupton/
Website: https://donniegupton.com
LinkedIn TuneUp: https://relevantrecruiter.com
Donnie Gupton Favorite Book: https://amzn.to/4aw95t0
YouTube: https://youtu.be/7BQicXL27cs
Relevant Recruiter Facebook Group: https://www.facebook.com/groups/therelevantrecruiter
With your Host Benjamin Mena with Select Source Solutions:
http://www.selectsourcesolutions.com/
Benjamin Mena LinkedIn: https://www.linkedin.com/in/benjaminmena/
Benjamin Mena Instagram: https://www.instagram.com/benlmena/
Benjamin Mena TikTok: https://www.tiktok.com/@benjaminlmena
The Elite Recruiter Podcast
The Elite Recruiter Podcast is the number one podcast for recruiting professionals.
This is where the top recruiters share: How they got there. What kind of work did it take. Tips, Tools, and Tricks. The Mindset needed to get them to where they are. What they are doing with their success. Goals and visions for the future. So please join me on this journey as I interview some of the best in our industry.
Benjamin Mena
The Elite Recruiter Podcast Host
Meet the Hosts

Benjamin Mena is the founder of Select Source Solutions and the host of The Elite Recruiter Podcast — one of the top global podcasts for agency and executive recruiters. With over a decade of experience placing top talent in the government contracting (GovCon) and cleared space, Ben brings a no-BS approach to the business of recruiting.
Each week, he interviews high-performing recruiters, agency owners, and industry innovators to uncover the real stories behind their success. From six-figure solo producers to million-dollar billers and AI-powered solopreneurs, Ben’s mission is simple: help recruiters level up their careers and businesses through actionable insights, raw conversations, and a community of like-minded professionals.
Based between the U.S. and Bordeaux, France, Ben is also a dad, summit host, and advocate for the future of AI-powered recruiting.