Business Is Like The Army with Nick Stroesser from Corporal for Life artwork
The Hard To Kill Podcast with Dave Morrow

Business Is Like The Army with Nick Stroesser from Corporal for Life

  • S5E183
  • 1:00:03
  • November 6th 2023

In this episode we break down how business is like the Army with my pal Nick Stroesser from Corporal for Life Apparel. In today's episode, we have a special guest, Nick Stroesser, joining us. Nick is the founder and owner of C4L Apparel, a brand inspired by military service and pride. We'll dive into Nick's journey, from his time in the military to starting his own business, and the ups and downs he faced along the way. We'll also discuss his recent venture into the world of beverages, collaborating with a local distillery to launch a rum, vodka, and gin. Nick's story is one of determination, resilience, and the power of believing in oneself. So, grab a cup of coffee, sit back, and let's get started with Episode 183 - Nick Stroesser C4L.

Get some C4L Apparel:


[00:03:08] Weird. Mom said reserves are hiring. Joined, chaos.

[00:06:48] Friend visits, drinks, funny moments, Terminal Lance.

[00:09:16] Down-to-earth military podcast host gains traction.

[00:13:21] Exciting start to business, but not scalable.

[00:14:01] Successful business growth beyond expectations, thanks to loyal customers.

[00:19:10] Cody's encouragement pushed me forward in life.

[00:20:11] Struggle at mall turned into eventual success.

[00:24:38] Expanded product line to fill massive store.

[00:27:19] Paying guys to run store, opened in London.

[00:31:04] Trip to London; training program, wife's help; crash course

[00:33:58] Creating something you don't want to fail.

[00:41:36] Tired out, recognize need to play long game.

[00:45:11] Successful launch of C4o's logo on booze.

[00:49:01] Veteran seeks entrepreneurial advice: Take action now.

[00:50:33] Started business, never looked back, found success.

[00:54:13] Podcasts and T-shirts connect veteran community.

[00:56:52] Running a business brings incredible personal growth.

[00:59:09] Great point, show notes with all links. T-shirts available.

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The Hard To Kill Podcast

Welcome to the world's best Army Veteran podcast. This is the go-to podcast for military, L.E.O. and EMS professionals looking for insights from around the world on fitness, nutrition, mindset and mental health. The goal of this podcast is to help 100k veterans lose 2 million pounds. Welcome aboard.

Hosted by Dave Morrow, a fifteen-year veteran of the Canadian Armed Forces.

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Dave Morrow

Welcome to my podcast. The Hard To Kill Podcast has been a labour of love of mine for the last 4 years.

To be honest. I don't know where I'd be without it. It's helped me more than I could've possibly imagined when I was at my worst.

Now it serves as a means to learn from the best and brightest minds in the health and fitness space.

I hope you get loads of insights and actionable intel to make you the baddest, healthiest MF out there so you can thrive and inspire others.

Train Hard, Fight Easy

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