Planning vs. Reacting: Scale Your Home Service Business Without Losing Control artwork
THE Home Service Hot Seat

Planning vs. Reacting: Scale Your Home Service Business Without Losing Control

  • S1E15
  • 50:34
  • July 22nd 2025

 In this episode of THE Home Service Hot Seat, Michael Grigery and Jonathan Maynard tackle one of the most common struggles for business owners: planning versus reacting.

They explore how personality traits and habits shape your business decisions, what happens when growth outpaces infrastructure, and why stress skyrockets when you're in reactive mode. From handling broken systems to preparing for the busy season, this conversation dives deep into practical planning, emotional resilience, and team leadership.

They also break down a 3-step Process for hiring proactively so you can stop scrambling and start scaling smart.

THE Home Service Hot Seat

Hosted by Michael Grigery, CEO of ClickCallSell, and Jonathan Maynard, CEO of Red Door LLC this podcast dives deep into the strategies, challenges, and success stories of home service business owners.

We’re here to bring real talk and real stories from experts who share insights on scaling, profitability, the highs and lows of entrepreneurship.

Each episode, we put top-performing business owners, coaches, and industry leaders to uncovering the tactics they use to win in an ever-competitive market. From marketing and sales to operations and leadership, we cover it all—no fluff, just actionable takeaways.

🎧 New episodes every week!

Meet the Hosts

Michael Grigery avatar
Michael Grigery
CEO of ClickCallSell

Michael Grigery is the CEO of ClickCallSell and a certified business coach with over 13 years of experience helping home service entrepreneurs grow, scale, and lead with clarity. With a background in franchising, digital marketing, and business coaching, Michael brings a tactical, high-energy approach to everything he does. He's passionate about making good businesses great and helping small business owners unlock their full potential through strategy, data, and relentless execution.

Crayton Caudill avatar
Crayton Caudill
Co-Host

Crayton Caudill is a home service operator and entrepreneur with firsthand experience scaling a concrete coatings business past $5 million in revenue. With a focus on leadership, execution, and personal growth, Crayton brings an operator’s perspective to the challenges of scaling, hiring, and transitioning from technician to leader. As co-host of The Home Service Hot Seat, he helps business owners think more clearly, make better decisions, and grow with intention.