Speed to Lead with AI in Home Service Businesses
- S1E22
- 36:23
- October 21st 2025
In this episode of The Home Service Hot Seat, hosts Michael Grigery and Jonathan Maynard break down how AI is transforming “speed to lead” in home service businesses.
They explore why most sales problems aren’t about leads but about response times and process, and how AI can help contractors connect faster without sounding fake. They also discuss how consumer expectations are shifting, how to balance automation with authenticity, and why having a plan for AI implementation matters more than ever.
If you’re looking to improve your lead conversion and stay competitive in today’s market, this episode gives you the tools and insights to make it happen.
THE Home Service Hot Seat
Hosted by Michael Grigery, CEO of ClickCallSell, and Jonathan Maynard, CEO of Red Door LLC this podcast dives deep into the strategies, challenges, and success stories of home service business owners.
We’re here to bring real talk and real stories from experts who share insights on scaling, profitability, the highs and lows of entrepreneurship.
Each episode, we put top-performing business owners, coaches, and industry leaders to uncovering the tactics they use to win in an ever-competitive market. From marketing and sales to operations and leadership, we cover it all—no fluff, just actionable takeaways.
🎧 New episodes every week!
Meet the Hosts
Michael Grigery is the CEO of ClickCallSell and a certified business coach with over 13 years of experience helping home service entrepreneurs grow, scale, and lead with clarity. With a background in franchising, digital marketing, and business coaching, Michael brings a tactical, high-energy approach to everything he does. He's passionate about making good businesses great and helping small business owners unlock their full potential through strategy, data, and relentless execution.
Crayton Caudill is a home service operator and entrepreneur with firsthand experience scaling a concrete coatings business past $5 million in revenue. With a focus on leadership, execution, and personal growth, Crayton brings an operator’s perspective to the challenges of scaling, hiring, and transitioning from technician to leader. As co-host of The Home Service Hot Seat, he helps business owners think more clearly, make better decisions, and grow with intention.