Ep 438: How Yasi Zhang Got Into Starting Her Own Marketing Agency
- S1E438
- 15:00
- September 1st 2022
Sean: So I want to ask and you mentioned that you had a digital marketing agency in Singapore. Why did you choose digital marketing as your business and how did you start that?
Yasi: Yeah. So back then I started that company aside is more like a consulting, less digital marketing agency, as is what I'm doing now. Back then I had a full-time job and I have this other side because I told you, right? I always thought about, Oh, I want to try entrepreneurship, I want to just gain more experience. So I started taking one client at a side. And then there are people and my friends, you know, people refer to people. Then I work on a few other projects. That's why I founded the company back then in Singapore. Usually that's how I decide what to do I look at what I'm good at. Then I don't have to spend time picking up a new skill in what I'm good at because I'm already doing marketing for ten years. You know, back then, maybe not ten, five, six years, and this is what I know. And then brand building, this is what I'm good at. And then I don't need to invest in capital expenditure. That's why I use my personal time to exchange for rewards. So that's a natural conclusion.
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This is the podcast for entrepreneurs by entrepreneurs to increase your leadership, teamwork, and profits. We have guests from all over the world and all kinds of industries who will tell you how they hire, manage culture, inspire and lead their people.
The Leadership Stack podcast is hosted by Sean Si - serial entrepreneur and author of the books 'CEO at 22' and '50x your Business'. He is the CEO and Founder of SEO Hacker (https://seo-hacker.com) a digital marketing agency in the Philippines that is best-known for their work in the SEO industry.
He has worked with and spoken to numerous companies throughout his career. He has also been invited to speak in international events and conferences.
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A sought-after leadership and motivational speaker, what sets Sean apart is that he actually practices what he preaches - and so speaks with great authority. He is the CEO and Founder of SEO Hacker and 4 other companies and has a team of over 50 people (mostly millennials and centennials) in-house.
He has given talks to numerous organizations in the Philippines and abroad. He is also featured in numerous magazines and events in the international digital marketing scene.
Giving talks about leadership, sales, motivation, digital marketing, entrepreneurship and management is something that Sean loves to do. It is a work of passion from the heart and it is his way of paying his success forward to others.
