From YC to Viral: Prady's Wild AI Video Bet & the Future of Video Editing
- S2E50
- 51:10
- June 24th 2025
What if you could edit your face and voice like a Google Doc?
That’s exactly what Prady Modukuru is building at Sync—an AI company making video editing fully editable in post-production. No more re-recording. Just fix it like text.
In this high-velocity episode of Lobster Talks, we go deep on Sync’s origin story, how Prady and his team ship insanely fast, and why their AI-powered content tools are poised to redefine modern storytelling. It's a masterclass in product, research, and distribution.
🔑 You’ll learn:
Why the future of video is editable—not generative
How Sync’s AI makes lip-sync edits invisible
The secret to shipping faster than anyone else in YC
What most AI startups get wrong about growth
How content became Sync’s unfair advantage
The risks—and responsibilities—of powerful AI models
📌 Watch now and subscribe for more smart, fast, founder-first interviews.
Chapters
00:00 Introduction to Lobster Talks
00:05 Meet Prade Moku and Sync
00:48 How Sync Revolutionizes Video Editing
02:49 The Journey and Growth of Sync
06:44 The Importance of Speed and Culture
12:44 Content Strategy and Its Impact
23:23 AI Modified vs. AI Generated Videos
25:43 Future of Video Editing
25:57 Challenges in Human Editing
27:55 AI in Video Production
28:18 Common Mistakes in AI Video Companies
30:58 Organic vs Paid Content
32:00 Content Creation and Distribution
38:10 Future of Small Content Teams
41:56 Risks and Ethical Concerns
49:21 Exciting Developments at Sync
50:34 Conclusion and Farewell
🎧 Listen on the go:
Spotify: https://spoti.fi/4m2K7ah
Apple: https://apple.co/4cZ8RMm
My other YouTube Channel: https://www.youtube.com/@GJarrosson
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