Optimise Marketing Performance To Accelerate Growth - With Tim Parkin  artwork
The Smart Connector

Optimise Marketing Performance To Accelerate Growth - With Tim Parkin

  • E141
  • 39:36
  • February 23rd 2022

Tim Parkin and Jane come together in this episode to discuss the important of having the right people as well as the right processes in your business to maximise growth, the ever changing marketing landscape that makes regular training essential for businesses and the importance of being close to your customer.


Tim Parkin is a global consultant, advisor, and coach to marketing executives of many world-renowned brands. He specialises in helping marketing teams optimise performance, accelerate growth, and maximise their results.


By applying more than 20 years of experience merging behavioural psychology and technology seamlessly, Tim has unlocked rapid and dramatic growth for global brands and award-winning agencies alike.


Tim is a speaker, author, and thought leader who has contributed to AdWeek, Forbes, MarTech, TechCrunch, and dozens of other marketing outlets. He is also a member of the American Marketing Association, the Society for the Advancement of Consulting, and was inducted into the Million Dollar Consulting Hall of Fame.


Do you use process to inform your marketing? If not, would you like to learn how?


ABOUT THE HOST: Jane Bayler is a serial entrepreneur, investor, speaker, event host and business scale up expert. She had a 20 year history in global media and advertising, before becoming a serial entrepreneur herself, with multiple businesses in real estate, marketing and education. Having grown and sold a £6M brand identity business to US communications group Interpublic, today she is most passionate about and committed to serving other entrepreneurs – helping them grow their businesses and achieve their best lives. 


Enquire about working 1:1 with Jane, book a call here: https://bit.ly/2Z07DML

Join Jane’s free Masterclass to discover her Triple C HyperGrowth system - to scale up your business and attract your ideal clients, here: https://idealclientsuccess.com/masterclass

The Smart Connector

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, Jane scaled and sold a London brand identity business to the US communications group Interpublic. Today, her #1 focus is her Ideal Client Success 90 Day Accelerator, which is a strategic positioning and business growth programme. This packages and productises her clients’ services to make them relevant, compelling and 100% irrestible to the people who will value them most. Create deeply rewarding, and instantly profitable offers, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of carefully hand-picked consultants across multiple sectors, as well as some of Jane’s own client case studies and stories. Packed with insights and tactical as well as strategic tips to make your B2B consulting or service based business succeed, this is your go to resource for expert success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

Book your clarity call here: https://idealclientsuccess.com/bookacall