The Importance Of Protecting Your IP Assets - With Oliver Oguz artwork
The Smart Connector

The Importance Of Protecting Your IP Assets - With Oliver Oguz

  • E149
  • 49:53
  • May 3rd 2022

Oliver Oguz is one of Lord Alan Sugar’s most recent business partners. In this podcast episode, Jane and Oliver discuss why trademarking and IP protection is such an important thing for any business today and how Oliver took over Trade Mark Wizards, which within its first year became the UK’s number one trademark filer. They also discuss Oliver’s relationship with Lord Alan Sugar and how it didn’t get off to a flying start! 

Oliver has worked as part of the in-house legal team of a US multi-national internet corporation that is globally known for its web portal, search engine and related services. Before founding Trade Mark Wizards, he worked as a trade mark lawyer and senior consultant at an established IP consultancy firm, dealing with trade mark related issues.

Oliver believes that a company's brand and reputation is one of the most important assets afforded to a business. He enjoys the responsibility of protecting such important IP assets for his clients; the existence of which he believes are 'crucial to the survival of a business'.

Have you protected your IP assets? And if not, are you going to start?

ABOUT THE HOST: Jane Bayler is a serial entrepreneur, investor, speaker, event host and business scale up expert. She had a 20 year history in global media and advertising, before becoming a serial entrepreneur herself, with multiple businesses in real estate, marketing and education. Having grown and sold a £6M brand identity business to US communications group Interpublic, today she is most passionate about and committed to serving other entrepreneurs – helping them grow their businesses and achieve their best lives. 

Enquire about working 1:1 with Jane, book a call here:

Join Jane’s free Masterclass to discover her Triple C HyperGrowth system - to scale up your business and attract your ideal clients, here:

The Smart Connector

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, Jane scaled and sold a London brand identity business to the US communications group Interpublic. Today, her #1 focus is her Ideal Client Success 90 Day Accelerator, which is a strategic positioning and business growth programme. This packages and productises her clients’ services to make them relevant, compelling and 100% irrestible to the people who will value them most. Create deeply rewarding, and instantly profitable offers, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of carefully hand-picked consultants across multiple sectors, as well as some of Jane’s own client case studies and stories. Packed with insights and tactical as well as strategic tips to make your B2B consulting or service based business succeed, this is your go to resource for expert success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

Book your clarity call here: