93 - Finding what people care about in advertising with Kelsey Horne artwork
The Spark & The Art

93 - Finding what people care about in advertising with Kelsey Horne

  • 36:00
  • March 18th 2016

TheSparkAndTheArt.com/93 – Kelsey has always been interested in advertising but went to school for architecture and interior design. He tells about first using photoshop to create ads for fun and how he got an agency job based on a spec portfolio even though he had no training or real experience. And is now Creative Director working with brands like Kraft and Tim Horton's.

**- Links for this episode -**

<br/>Sid Lee - http://sidlee.com/en/Cities/Toronto
<br/>Aaron Draplin interview - http://www.TheSparkAndTheArt.com/80
<br/>Taxi - http://www.taxi.ca/
<br/>NAIT - Northern Alberta Institute of Technology - http://www.nait.ca/
<br/>Telus - http://www.telus.com/en/ab/index.jsp
<br/>Anvil awards - http://www.adrodeo.com/
<br/>MacLaren McCann - http://www.maclaren.com/
<br/>WestJet - http://www.westjet.com/
<br/>Douwe Egberts - http://www.decoffeecompany.com/
<br/>Geico Unskippable Ads - http://www.martinagency.com/work/unskippable
<br/>Stefan Sagmeister interview - http://www.TheSparkAndTheArt.com/24
<br/>You Are Not A Storyteller - https://vimeo.com/98368484
<br/>Kraft Teddy Bear Commercial - http://www.alexisbronstorph.com/#/kraftpeanutbutter/
<br/>Sia - Chandelier - https://www.youtube.com/watch?v=2vjPBrBU-TM
<br/>Banksy’s Dismaland - https://en.wikipedia.org/wiki/Dismaland
<br/>Banksy’s Dismaland - pictures - http://www.thisiscolossal.com/2015/08/dismaland/
<br/>Tim’s Next Door Ad - http://www.alexisbronstorph.com/#/timhortons/

The Spark & The Art

The Spark & The Art Creativity Podcast ran for 155 episodes and talked about the creative life: Interviews with writers, musicians, filmmakers and more.

The show is on permanent hiatus but I still talk about creativity obsessively and you can find me at: