The Sustainability Show - Geocycle Egypt artwork
The Sustainability Show

The Sustainability Show - Geocycle Egypt

  • S1E4
  • 1:03:03
  • August 17th 2023


Discover the power of sustainable solutions Are you passionate about sustainability and making a positive impact on our planet? Tune in to the Sustainability Show podcast today at 7:00 PM and meet Adham Mahdy, the General Manager of GeoCycle Egypt. Learn how GeoCycle is revolutionizing waste management and supporting Lafarge Cement's production through an optimized fuel mix. GeoCycle believes in going beyond business as usual, offering professional and premium waste management solutions to over 40 customers across various sectors. Join us on the podcast to explore their commitment to sustainability and discover how you can play a part in creating a greener future. Together, let's make a difference. Tune in to the Sustainability Show today and be inspired by GeoCycle Egypt's journey towards a more sustainable world.

The Sustainability Show

The sustainability show is your perfect guide to the world of sustainability...how it started, the key pillars of sustainability, and why businesses are doing it to ensure alignment with SDGs. Samar Raouf, a passionate sustainability expert, hosts the show to share her experience and hosts brilliant examples of sustainable efforts.

Samar Raouf avatar
Samar Raouf
Host - The Sustainability Show

Samar- B.A of Arts - is a development professional and passionate communicator. Samar has more than 30 year of experience in corporate communications and sustainable development. As a Founder of "Communicate" & "Cairo Business Radio" Samar has been leading efforts to promote businesses across the MENA region.

Samar is passionate about the importance of communication in building effective relationships, and managing people. She has worked within a variety of organizations serving different sectors, industries and markets (SITA, Glaxo, Huawei,DHL, Suez Cement Group of Companies, and LafargeHolcim), giving her a keen commercial awareness and acute understanding of the issues faced by individuals and businesses in a variety of business cultures and environments. She is experienced in reputation management, brand positioning, and corporate storytelling.

Samar has additionally provided services on a consultancy basis which include developing personal brands for leaders and managers in a number of private and public organizations.

Samar is an Egyptian mother and is based in Cairo, Egypt.

LinkedIn: https://www.linkedin.com/in/samar-raouf-461a875/ Website: https://www.cairobusinessradio.com/