Nate Schuele: Full Tilt Timber Framing

In this episode, Steve Larosiliere interviews Nate Schuele, the owner of Full Tilt Timber Framing, a traditional timber framing company specializing in mortise and tenon joinery. Nate learned the craft from his father and has been running the business since 2019. He primarily generates leads through Instagram and collaborates with general contractors on timber design elements that are too complicated for them to execute. Nate has invested heavily in tools and is constantly working on improving his skills. He also has plans to expand his business into mass timber production and is considering investing in a CNC machine.

Takeaways:

• Traditional timber framing focuses on mortise and tenon joinery and European-style designs.
• Instagram is a valuable platform for generating leads in the timber framing industry.
• Investing in tools and continuously improving skills is essential for success in the business.
• Expanding into mass timber production and investing in a CNC machine can open up new opportunities.

Chapters:

• 00:00 Introduction to Full Tilt Timber Framing
• 02:23 Using Instagram for Lead Generation
• 03:19 Investing in Tools and Skills
• 14:24 Venturing into Mass Timber Production
• 27:06 The Challenges of Partnerships
• 29:13 Conclusion and Contact Information

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Connect with Nate at:

https://www.instagram.com/full.tilt.timber.framing/