“Icon Modern is the culmination of a concept I had in the early 2000s. So, I was a multi-line sales rep in the commercial industry, so I sold desks and chairs and laid everything for commercial clients. I called on designers, and, at the time, sustainability in the industry was minimal at best.
So, a sustainable message was a very difficult thing to achieve.”
- Rocky Levy
Welcome to a brand-new episode of the Woodpreneur Podcast. Today, your host Steve Larosiliere is joined by Rocky Levy, Owner & Sales/Marketing of Icon Modern.
Icon Modern is the culmination of Rocky's concept in the early 2000s. He thus worked as a multi-line sales representative for the commercial sector, selling chairs and desks. He laid everything to commercial clients, and he called on designers, and at the time, there was, at most, a meager amount of sustainability in the industry. Creating a sustainable message requires a lot of effort. Therefore, Icon Modern is a combination of a side hustle, entrepreneurial power, and a desire for sustainability.
In this episode, Rocky shares how they won a project with Starbucks and Twitter, acquired a space and built a showroom with items related to their wood shop, and the primary type of furniture they produce.
Listen now and get the whole story!
The Woodpreneur Podcast
We cover the business and marketing side of the sawmill, tree service, furniture making, Urban Wood, and woodworking industry. If you're a woodworker, sawmill owner, or any other entrepreneur and/or business owner in the wood industry, you need to check out this podcast.
Each week, we interview business owners, large-scale companies, entrepreneurs, makers, and designers while also offering marketing and business advice that will help you grow your business and increase your profits. Tune in every Thursday!
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