Samuel P N Cook, Co-Founder & CEO of Sanitydesk artwork
The G&T Sessions

Samuel P N Cook, Co-Founder & CEO of Sanitydesk

  • S2E124
  • 1:08:38
  • February 9th 2021

Samuel P.N. Cook graduated from West Point in 2000. He went on to become a U.S. Armoured Cavalry Officer where he served as the Regimental Adjutant for Colonel H.R. McMaster in the Battle of Tal Afar in 2005-2006 that was cited by President Bush as a turning point in the war. With a front row seat to history, Sam was responsible for the media messaging and writing the history of this campaign. In 2007, Sam returned to Iraq as the commander of Crazyhorse Troop, 1st Squadron, 3d Armoured Cavalry Regiment where he was cited in the Washington Post and Tom Rick’s best-selling book on Iraq for his novel counterinsurgency strategy that combined tribal negotiations and police trained parole system for a mass surrender. When he returned from Iraq in 2008, Sam went on to get a Masters in Russian and Ukrainian history at New York University’s Jordan Center for Slavic Studies. He then went on to teach history at West Point from 2010-2013. Sam founded James Cook Media in 2013 after leaving the army. The company is a storytelling marketing agency that focuses on growing then brands of authors and experts around the world. Here he created the StoryMatters mini-course with over 100,000 subscribers as well as the StoryMatters Podcast. in 2019, he founded SanityDesk, a full-stack software solution for experts and small service businesses to launch and manage their business online. SanityDesk is funded by Angel investors and is rapidly becoming an innovative solution for savvy marketing professionals who help small business owners grow their brand online. Great episode with Sam and know you will enjoy!

Learn more about Story Matters https://StoryMattersacademy.com/stda-sf-2

Learn about SanityDesk https://SanityDesk.com

The G&T Sessions

We cover G = Growth from a Personal & Business perspective, as it is a fascinating and compelling topic to share stories and experiences, and T = Technology, something that is everywhere and is firmly here to stay...asking the questions about what does it mean, is it for good, how do we harness it and ensure it helps our future.

So, in the G&T Sessions Podcast, we are speaking directly to ourselves, when we were younger, not as wise as we are today, how could we know how transformative that Technology would affect the world .... And know how getting your personal growth and mindset in order, is a key building block and enabler to any organisation or business idea you want to scale.

We're going to try to take you, the audience, on a journey through the stories and lessons of gifted and talented people who have written their own personal growth stories, dealt with amazing peaks and character building valleys, but have learned and carved their own path to making their own history and future.

#Gifted #Talented.

Given Tech now integrates into so many areas of our life and many people see this as their new path for opportunity, we will also discuss Tech with our guests who are growing, advising, supporting, coaching and innovating in and around technology and so the founders, co-founders, entrepreneurs, CEO’s, leadership teams of tomorrow will know how to realise their dreams, find and unleash their own ideas to become unicorns, build new markets, new businesses & disrupt the world for the greater good.

#Growth #Tech

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Andrew J Turner
Founder & Host of The G&T Sessions Podcast

Andrew Turner has worked for corporates, start-ups within corporates and start-ups in UK, EMEA, USA and Asia and proud alumni of organisations including GE, SAP, Tesco, WANdisco, EE & Telefonica and now having gone plural, supporting multiple organisations on growth strategy besides spreading the word with The G&T Sessions https://www.linkedin.com/in/iamandrewjturner/