Until recently, Jim Cook was the Senior VP of Digital Strategy at Mission Data where he led digital product strategy and digital business transformation initiatives for some of the largest brands in the United States.
In this episode, Jim joins host Renee Yeager to share his Top 3 Emerging Technologies for Marketers, including artificial intelligence, augmented reality and Internet of Things. They also dive into several artificial intelligence and voice technologies featured at this year’s CES show.
“From a marketer's perspective, these technologies are going to impact their attention on the customer experience, how products are being consumed, how they're being used and how they continue to market those products and expand them,” Jim said.
Top 3 For Tech Marketers Podcast
Top 3 for Tech Marketers Podcast
Tech marketing and business experts share their top 3 ideas, interests, challenges, successes, opportunities and plans. Our goal is to inspire both clients and technology marketers with stories from their peers.
Hosted by Renee Yeager, Yeager Marketing CEO -
Renee brings over 20 years of proven leadership, strategic excellence and IT knowledge to her role as CEO at Yeager Marketing. She leads the company’s Account Strategy team that guides clients and provides go-to-market programs that bring results.