Ever feel like no matter how hard you work, nothing ever seems to get done? With the endless amount of tasks it takes to accomplish a trade show, this is a problem that plagues both exhibitors and show organizers. So whenever you find you’re not as productive as you’d like (or need) to be, you probably need to focus on the following four areas: 1 – Set Priorities How do you start working on your daily list of things to do? Do you just pick an item off the list at random and jump in? If so, one reason you’re
Trade Show Insights
Whether you’re a seasoned exhibitor or headed to your first expo, Trade Show Insights helps you navigate the evolving landscape of exhibit marketing to maximize your impact. Host Marlys Arnold and her expert guests tackle current challenges and offer actionable advice to enhance your trade show success. This long-running series (since 2006) is the go-to resource for both show organizers and exhibitors to create memorable experiences that resonate with attendees.
For over two decades, Marlys has advised thousands of exhibitors in consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She’s even written two books on the subject: Build a Better Trade Show Image and Exhibit Design That Works. She’s also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.
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If you enjoy the content I publish on Trade Show Insights, you can buy me a tea. (Since I'm not a fan of coffee ... LOL) Thanks! ~ Marlys