5,000 Giraffes of Plastic  artwork
Transforming Tomorrow

5,000 Giraffes of Plastic

  • S2E18
  • 39:48
  • February 10th 2025

There are around 144,000 people in the district of Lancaster – from the city itself to Morecambe, the villages and rural areas beyond. They produced 8,998 tons of household recycling in 2023.

So, why do these residents only recycle 36% of their plastics? What could you as a resident do to improve your habits? And what happens to the plastic that is recycled when the council collects it?

It’s time to bring an end to our investigation of the Plastic Packaging in People’s Lives project – and we bring it all back home.

Carly Sparks, Lancaster City Council’s Public Realm Improvement Lead, joins us to talk about their involvement in PPiPL as a waste collection authority.

We look at the reasons different councils have different rules for recycling collections, how PPiPL has helped Lancaster City Council find ways to encourage residents to recycle more and in the right way, what can be done to avoid confusion over what can and cannot be recycled, and whether Jan is a conscientious recycler. Could she even become an exemplar – or a pariah – in her community?

Plus, the importance of Sort, Wash and Squash. And why does Jan know so much about New Zealand soap operas?

Read more about Lancaster City Council’s involvement with PPiPL here: https://doc.your-brochure-online.co.uk/Lancaster-University_FiftyFourDegrees_Issue_21/22/

And find out more about the Wash and Squash it campaign from the council here: https://www.lancaster.gov.uk/bins-recycling/recycling/recycling-boxes

Episode Transcript

Transforming Tomorrow

Sustainability is a key consideration for any contemporary business, from biodiversity to modern slavery, seabeds to factory floors. On Transforming Tomorrow, we’ll guide you through the complex, ever-changing and often exciting (yes, really!!) world of sustainability in business. Alongside members of the Pentland Centre, academic experts, and business leaders, we cover the theory and practice of mainstreaming social and environmental sustainability into purposeful business strategy and performance.

Whether you are leading change in your business, or just want to know more about how asteroid mining may influence the future of sustainability, Transforming Tomorrow is the show for you.

Taking you through it all are your hosts, Jan and Paul, who bring insight, perspective, and not a little amount of disagreement, to all the subjects.

Join us every Monday to uncover new insights and become a little more inspired that you can make a difference in sustainability.

You can find transcripts for most episodes at: https://www.lancaster.ac.uk/pentland/resources-for-education-and-practice/transforming-tomorrow-podcast/transcripts/

Send your questions on any of the issues we discuss in Transforming Tomorrow to [email protected] or fill in our feedback form here: https://forms.office.com/e/7Bw4rDiRDt

Find out more about the Pentland Centre and its work here: https://www.lancaster.ac.uk/pentland/

https://doc.your-brochure-online.co.uk/Lancaster-University_Transforming-Tomorrow/

Meet the Hosts

Jan Bebbington avatar
Jan Bebbington
Co-Host

Professor Jan Bebbington is the Director of the Pentland Centre for Sustainability in Business at Lancaster University. Jan is an expert on accounting, benchmarking (to her co-host’s annoyance), and how business and sustainability intersect.

Jan loves nature and wants to protect it – and hopes she can change the world (ideally for the better). She is also motivated to address inequality wherever it is found and especially to eliminate forced, bonded or child labour. Transforming Tomorrow is one small step on that quest.

Paul Turner avatar
Paul Turner
Co-Host

Paul Turner is a former sports journalist who now works promoting the research activities in Lancaster University Management School – a poacher turned gamekeeper as his former colleagues would have it.

Paul has always been interested in nature and the natural environment – it comes from growing up in Cumbria – and has been a vocal proponent of the work of the Pentland Centre since joining Lancaster University. He does not like rankings and benchmarking, and is not afraid to say so.