Building a Sustainable Business artwork
Transforming Tomorrow

Building a Sustainable Business

  • S3E28
  • 37:04
  • April 20th 2026

Find out how knowing more about your energy use can help businesses operate in a more sustainable way. It’s time for some sustainability analytics!

Dan Lavinskas is the founder and CEO of Citera, a Montreal-based company who lead on digital energy and emissions calculations and consultations. And it all started for him when he studied a unit on environmental accounting at university.

Dan tells us about the challenges of founding and building a sustainability business, the need to be willing to fail and start again, and how his company use their data expertise to analyse companies’ energy usage and emissions.

Dan questions how we might address crucial global consumption issues if we are to become more sustainable, enlightens us on what Scopes 1, 2, and 3 are when it comes to emissions for companies, how businesses can get information on all three, and what they need to know and do with that information.

We look at the carbon impact throughout a building’s life cycle, and how you can make decisions that alter that impact; and how politics are changing priorities around ESG, sustainability and energy efficiency in North America.

Plus, we find presenters on the extremes of the coffee divide (and discuss the sustainability credentials of a cuppa), porridge causes more friction, and consider if St Andrews is better known for golf or accounting.

For more details about Citera, see here: https://www.getcitera.com

And for coffee buffs, Dan recommends James Hoffman: https://www.jameshoffmann.co.uk/

Episode Transcript

Transforming Tomorrow

Sustainability is key for any business that wants to build a lasting legacy. From carbon footprints to biodiversity to modern slavery, seabeds to factory floors, everything matters.

On Transforming Tomorrow, we make the complex understandable, the theory practical, as we guide you through the ever-changing and often exciting world of sustainability in business.

Speaking to internationally renowned experts and business leaders, we uncover how to mainstream environmental, social and economic sustainability into purposeful business strategy and performance.

Whether you are leading transition in your business, want to build a corporation with a green heart or change your individual actions, or just want to know more about how space weather might affect your operations, Transforming Tomorrow is the show for you.

Hosts Jan and Paul bring insight, perspective, and not a little amount of disagreement, to all the subjects, helping you find the message among the madness.

Join us every Monday to uncover new insights and become a little more inspired that you can make a difference.

You can find transcripts for most episodes at: https://www.lancaster.ac.uk/pentland/resources-for-education-and-practice/transforming-tomorrow-podcast/transcripts/

Send your questions on any of the issues we discuss in Transforming Tomorrow to [email protected] or fill in our feedback form here: https://forms.office.com/e/7Bw4rDiRDt

Find out more about the Pentland Centre and its work here: https://www.lancaster.ac.uk/pentland/

Meet the Hosts

Jan Bebbington avatar
Jan Bebbington
Co-Host

Professor Jan Bebbington is the Director of the Pentland Centre for Sustainability in Business at Lancaster University. Jan is an expert on accounting, benchmarking (to her co-host’s annoyance), and how business and sustainability intersect.

Jan loves nature and wants to protect it – and hopes she can change the world (ideally for the better). She is also motivated to address inequality wherever it is found and especially to eliminate forced, bonded or child labour. Transforming Tomorrow is one small step on that quest.

Paul Turner avatar
Paul Turner
Co-Host

Paul Turner is a former sports journalist who now works promoting the research activities in Lancaster University Management School – a poacher turned gamekeeper as his former colleagues would have it.

Paul has always been interested in nature and the natural environment – it comes from growing up in Cumbria – and has been a vocal proponent of the work of the Pentland Centre since joining Lancaster University. He does not like rankings and benchmarking, and is not afraid to say so.